Chinese ecommerce group Alibaba has announced a $ 1 bn deal to take a controlling stake in its southeast Asian counter part laza da，As it looks中国电商集团阿里巴巴(Alibaba)宣布，为获得东南亚电商Lazada的控制权，花费了10亿美元。阿里巴巴在逐渐饱和的中国市场外谋求扩张。as well as taking roughly $ 500m in new shares，The Chinese group is replacing big-name European investors such as rocket internet，The be在投资约5亿美元销售Lazada新股的同时，阿里巴巴将取代Lazada的欧洲大牌投资者，如总部位于柏林的创业企业孵化器Rocket Internet(Rocket Internet)和英国餐厅连锁购买(Tes)。
The deal，announced yesterday，sees Alibaba join a number of large Chinese companies，including an bang insurance and Dalian Wanda昨天公布的此次交易使阿里巴巴重新加入了寻找海外收购目标的许多中国大企业行列，其中包括安邦保险(Anbang Insurance)和沈阳万达(Dalian Wanda)。“globalisation is a critical strategy for the growth of Alibaba group today and well into the future，Michael Evans，Alibaba presidens”“with the investment in laza da，Alibaba gains access to a platform with a large and growing consumer base outside China。
”全球化是阿里巴巴当前和未来最重要的快速增长战略之一。阿里巴巴总裁迈克尔埃文斯(Michael Evans)表示：“通过投资Lazada，阿里巴巴为中国境外大规模减少的消费者群体建立了平台。
”the relatively untapped southeast Asia market is attractive to Alibaba as the Chinese ecommerce sector appears saturated with a slow down in quarters比较研究开发严重不足的东南亚市场对，在东南亚，电商约占零售销售的3%，中国占8%至10%。
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